At Valle Solid Marketing LLC (hereinafter, "the Agency", "we", "us", or "our"), we recognize the importance of privacy and are firmly committed to protecting the personal data of our clients, prospects, users, job applicants, and business contacts.

This Privacy Policy governs the collection, use, processing, and disclosure of information through our official website vallesolidmarketing.com (hereinafter, the "Website"), as well as commercial interactions, business proposals, and recruitment processes derived from our marketing campaigns, advertisements, and digital tools in Puerto Rico and the United States.

By using this Website, registering on our forms, scheduling services, applying for job openings, or sending us direct communications, you expressly accept the terms described in this document.

1. INFORMATION WE COLLECT AND COLLECTION METHODS

We collect personally identifiable information (PII) and technical data through the following interactions within our digital ecosystem:

• Registration Forms and Lead Generation Campaigns: When you register on our Website or interact with our advertisements on external platforms (Meta Ads, Google Ads, Spotify Ads, and other social networks) to request information or schedule your Free Digital Diagnosis, we directly collect: first name, last name, email address, phone number, company name, and website or social media links.

• Scheduling Platform (Calendly): Booking and scheduling dates and times for your business appointments or interviews are processed through Calendly, which collects your contact details to automatically synchronize calendars.

• Video Conferencing Platform (Google Meet): Diagnosis sessions, consultations, and technical interviews are managed remotely via Google Meet. These sessions are strictly confidential and conducted in real time; the Agency does not record audio or video of these calls without obtaining your explicit, prior written consent.

• Tracking Tools, Pixels, and Advanced Analytics: To optimize user experience, measure attribution, and improve advertising performance, our Website utilizes advanced automated data collection tools:
  - Google Analytics: Logs browsing behavior, pages visited, geographic origin, and web traffic metrics.
  - Meta Pixels: Tracks conversions from our advertising campaigns on Meta (Facebook and Instagram), helping us build personalized ads.
  - Spotify Pixels: Measures the effectiveness and attribution of our audio advertising campaigns on the Spotify platform.
  - App/Conversion Event Optimization (AEO): We utilize advanced conversion event data within our funnels to train advertising platform algorithms, ensuring our ads effectively reach users with higher commercial intent.
  

2. GENERAL COMMUNICATIONS, PROPOSALS, AND RECRUITMENT (HELLO@)

Our institutional email address hello@vallesolidmarketing.com acts as a general-use channel and centralized mailbox for the Agency. Incoming messages are classified and processed under the following privacy terms:

• Job Applicants and Recruitment: We collect resumes (CVs), employment histories, and contact information submitted voluntarily to our general email or through active job postings on Indeed.com. We communicate with candidates via Indeed private messaging or WhatsApp to coordinate interviews on Google Meet. This data is retained for a maximum of one (1) year for talent evaluation purposes and is thereafter securely deleted.

• Business Proposals and General Inquiries: Any information, service proposals, business alliances, or general inquiries sent to our mailbox will be processed solely to evaluate the feasibility of the proposal or respond to the matter raised. We will not use these corporate contact details for mass promotional distribution lists without your express authorization.
  

3. PURPOSE OF PROCESSING COMMERCIAL DATA

All data collected from clients and prospects is processed for the following legitimate business purposes:

• To manage and automate your business appointment reservations through Calendly.

• To optimally deliver our agency services: Web Design & Development, UX/UI & Product Design, SEO Optimization, Digital Marketing, Branding & Creativity, Media Planning & Buying, SEO Marketing, Graphic Design, and Photo, Video & Editing.

• To manage commercial communications, quotes, and follow-up workflows through our CRM, HubSpot.

• To send newsletters, informational updates, and promotional email marketing materials (always subject to your revocable consent).

• To optimize the relevance of our advertising campaigns on Meta, Google Ads, Spotify, and other social media networks targeting corresponding audiences in Puerto Rico and the United States.

4. DATA TRANSMISSION AND THIRD-PARTY PROCESSING

Valle Solid Marketing LLC does not sell, trade, or transfer your personal information to third parties for lucrative purposes or reasons unrelated to our services. We share strictly necessary data with essential technology providers acting as our Data Subprocessors under strict security measures:

• HubSpot, Inc.: Infrastructure hosting our CRM, lead databases, and automated email marketing platform.

• Calendly LLC: Platform responsible for the technical processing of appointment scheduling.

• Google LLC: Ecosystem provider for web analytics (Google Analytics), corporate email, and video conferencing infrastructure (Google Meet).

• Meta Platforms, Inc., Google Ads, and Spotify: Advertising infrastructures used for conversion optimization, lead acquisition, and tracking pixels.

• WhatsApp (Meta Platforms, Inc.) and Indeed, Inc.: Operational communication channels used with prospects and job applicants.

5. COMPLIANCE WITH THE FEDERAL CAN-SPAM ACT AND PR DACO REGULATIONS

To safeguard consumer rights in Puerto Rico and the United States, Valle Solid Marketing LLC certifies that every bulk or commercial email issued through HubSpot strictly complies with the mandates of the Federal CAN-SPAM Act and Regulation No. 8568 of the Department of Consumer Affairs (DACO) of Puerto Rico:

• Immediate Opt-Out Mechanism: All our automated emails feature a visible and easily accessible Unsubscribe link to revoke consent automatically and permanently.

• Identity Transparency: We do not use false or misleading headers, sender names, or subject lines.

• Physical Location: Every outgoing email includes the valid registered commercial physical or postal address of our LLC in Puerto Rico within its footer.
  

6. PROTECTION OF MINORS (PUERTO RICO ACT NO. 185-2024)

Our range of digital marketing and web design solutions is strictly oriented toward corporations, business owners, legitimate job applicants, and adult professionals. In compliance with Puerto Rico Act No. 185-2024, we hereby notice that we do not knowingly collect data from individuals under 18 years of age. If we discover that a minor's information has been stored without verified consent from their parents or legal guardians, we will proceed with the immediate and complete purge of those records from our HubSpot databases.

7. EXERCISING YOUR RIGHTS: ACCESS, RECTIFICATION, AND CANCELLATION

As the data subject, you retain the absolute right to access the information we hold about you or your business, request the correction of inaccurate data, or require the permanent removal and deletion of your personal data from our HubSpot CRM or recruitment files.

To submit any privacy-related request, you may write an email to our official contact inbox: hello@vallesolidmarketing.com.

8. LEGAL CONTACT ENTITIES

To clarify any questions regarding the interpretation or scope of these terms, you may communicate directly with our corporate administration:

• Corporation: Valle Solid Marketing LLC

• Web Address: vallesolidmarketing.com品

• Privacy Email: hello@vallesolidmarketing.com